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Childhelp Hope PSA with Buckcherry, Betty White & Shaq

September 23rd, 2011 posted by Ashleigh Allen

Check out this great PSA from Childhelp:

For more info about Childhelp, visit www.childhelp.org.

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How do you use twitter?

June 27th, 2011 posted by Ashleigh Allen

Twitter Loaded Questions: How People Ask and Answer Questions on Twitter
InboxQ – Answer Questions on Twitter

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GCJ News – Summer Edition

June 2nd, 2011 posted by Gordon C James


Gordon C. James Public Relations Summer 2011
2011 Masthead
Stay connected with GCJPR Find us on Facebook Follow us on Twitter
IN THIS ISSUE…
Run with Team Childhelp!
Valley students interest raised in all-girl education
Get out of town with Pink Jeep
MIHS and UA join forces
Flo’s on 7th needs your donations
Arizona supports Marines
SVdP on the global stage
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Toronto Team Childhelp
Run with us in Toronto, Oct. 16!
Childhelp is gathering runners for this Fall’s Scotiabank Toronto Waterfront Marathon (half-marathon and 5k, also options)! Runners will fundraise while training for an awesome, Canadian adventure on a friendly, flat course.

GCJPR has a few seasoned and budding runners in its office, who are excited to train alongside Team Childhelp’s Phoenix members!

Sign up, put on your shoes and run with us!

Find us on Facebook

. . . . . . . . . . .
GLAA Logo
Valley’s first all-girl school attracting students
Open houses and talk among parents have brought in hundreds of applications from young women who will be the first to attend Arizona’s all-girl public charter school. The Girls Leadership Academy of Arizona (GLAA) is still excepting applications. But hurry, number of spots for students is limited.

Do you know a young woman who would blossom at GLAA? Visit glaaz.org for more information!

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PJ

You need a weekend away, jump in the Pink Jeep! Take the new Trekker to Grand Canyon
For over 50 years, Pink Jeep Tours has been rolling in the desert of Arizona and now, Las Vegas. Take a weekend and tour in Sedona, Las Vegas, or climb aboard one of the new Grand Canyon Tour Trekkers to see one of earth’s natural wonders!
Pink Jeep Tours make sure guests have the experience of a lifetime and who knows, you may run in to Kelly Ripa.

. . . . . . . . . . .

FROM THE BLOG…

Photo Recap: Spring Events posted by Ashleigh Allen

PR: Perception and Reputation by recent ASU grad and former GCJPR intern, Bailey VanDruff

“The Power of Words” shared by Lisa James

. . . . . . . . . . .

note

Dear Friends,

There is nothing more rewarding then coaching our clients in the fine art of media interviews. We have found that even the most experienced senior executives appreciate it as it gives them a chance to hone their skills.

Here are three of the 12 tips we go over with when we sit down with a client during media training.

A few of GCJPR’s media interview reminders

  • Understand what the interview is about – prepare, anticipate, research
  • Warm up with your coach prior to interview
  • Help choose the backdrop, get in front of your logo

Read our blog and join GCJPR on Facebook and Twitter to learn more and read the rest of our tips!

We always wrap up our coaching sessions with the same reminders; the only way you really improve at being interviewed is by being interviewed and of course, always be yourself.

Sincerely,

Gordon James

602-274-1988

IN THE NEWS: Maricopa Integrated Health System offers UA Medical School superior environment for learning

MIHS
Last week, the ink dried on a deal between Maricopa Integrated Health System (MIHS) and the University of Arizona College of Medicine in Phoenix. Maricopa Medical Center will become the medical school’s primary training, teaching and research hospital. Not only does this help the medical community’s opportunity to retain residents it also exposes more people to the system’s cutting-edge research technology.

Interested in learning more about MIHS, its strong history and medical leadership? Mark your calendar for the 2011 CopaBall, Oct. 15 and stay in touch for more information.

Clean out your closets for Flo’s on 7th, Lisa James hosting special donation days June 14-16

Flo's
Find us on Facebook Like Florence Crittenton’s Facebook page, today!

Two years ago you bought a pair of shoes for an event; that was the first and last time you wore them. Florence Crittenton wants them to see the light of day once more!

Lisa James will be collecting donations of your new and gently used shoes and handbags to benefit the annual Heels for Healing event at Flo’s on 7th, July 23.

Donations will be accepted at the Equestrian Manor guardhouse, 6201 E. Cactus, from June 14-16. Additional donation drop information will be available on Florence Crittenton’s Facebook page. Follow them to stay in the loop!

What is Heels for Healing? Click here to learn more!

**You are also welcome to drop off your donations at GCJPR, 4715 N. 32nd St.

Inaugural Marine Corps Scholarship Dinner in Arizona a big hit, record breaking fundraiser!

The United States Marine Corps Band 1st Marine Division traveled from Camp Pendleton for the inaugural event. The Band’s performance was so captivating that Westin guests were listening outside the ballroom.

On April 30, the Marine Corps Scholarship Foundation (MCSF) Inaugural Arizona Awards Dinner brought together hundreds, achieving its mission to ’Honor Marines by Educating Their Children.’ A record breaking amount was raised to support MCSF in distributing scholarships, of which Arizona students will be given priority.

Held at the Westin Kierland, Master of Ceremonies, Mark Curtis led an evening of performances, awards and tributes as we honored those who have given so much for our community and country.  The evening’s honorees included Bruce Halle of Discount Tire and brother Bob Halle; David McIntyre of TriWest Healthcare Alliance, Luis Gonzalez of the Arizona Diamondbacks and World War II Navajo Code Talkers Ed Anderson, Jimmie Begay, Albert Smith and Robert Walley.  The real treat of the evening was an extended performance by the United States Marine Corps Band 1st Marine Division.

GCJPR congratulates the Scarlet and Gold Committee, Co-chair Rick Romley and all others who volunteered their time and made a commitment to the MCSF. We look forward to another successful event next year.

MCSF is the nation’s oldest and largest provider of need-based scholarships to U.S. military families. Since 1962, the Foundation has provided more than 25,000 scholarships valued at over $60,000,000 to Marine Corps sons and daughters whose parents have been killed or wounded in combat or have demonstrated financial need. The Scholarship Foundation is proud to have been named by Independent Charities of America as ‘Best in America’ for demonstrating “the highest standards of public accountability, program effectiveness, and cost effectiveness.”  For more information on the Marine Corps Scholarship Foundation visit mcsf.org.

SVdP visited by global leader, President General Thio

SvDP logo
As one of the largest of the U.S. societies, St. Vincent de Paul of Phoenix (SVdP) was an important stop on the new International President General’s May visit. GCJPR was honored to work with Steve Zabilski, executive director, Susan de Queljoe, director of community relations, and the amazing staff to facilitate meetings between key Valley business leaders, SVdP donors and Vincentians.

The visit was a great exchange of knowledge between the international and regional society. Thio, who happens to be the first non-European to hold this level position in the international society, was impressed by Phoenix’s facilities and accomplishments. But, he was much more taken with the individuals who make up the Phoenix community. He took time to speak with everyone from business leaders to volunteers, noted Zabilski.

Read more about Thio and his impression of Phoenix in Catholic Sun article, “St. Vincent de Paul global leader visits Phoenix,” by Ambria Hammel.

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Photo Recap: Spring Events

May 4th, 2011 posted by Ashleigh Allen

The office has been buzzing the last few weeks, as we’ve worked our way into the middle of the Spring event season.  We thought you might be interested in seeing what we’ve been up to so far.  Here’s a recap in photos of our Spring events.

Filed under: News · Our Events · Our Thoughts · No Comments

PR: Perception and Reputation

April 27th, 2011 posted by Bailey VanDruff

I’m back again.

Graduation is only weeks away now, and the job hunt is in full swing for thousands of soon-to-be college graduates. We are all in the same pool and competition is high. The economy is still not up to par, and businesses are looking for the best of the best.

The first thing that employees have to judge you on is your resume and cover letter. How a prospective employee views you is everything. You could be the top notch of your class and the most dedicated of all your peers, but if the executive that reads your cover letter thinks otherwise, you’re in for some trouble.

In one of my public relations classes, my professor told us the true definition of PR: perception and reputation. It takes years to build an image and seconds to destroy it. Take BP or Toyota, for example. Both once very reputable companies, and with one major disaster, they both sit at the bottom of the PR ladder, as far as image goes.

With this being said, make sure your resume accurate and up-to-date. This one sheet of paper is your time to shine and brag about all that you have accomplished. Read it over and over again until you are 110% sure that there are no errors. One simple typo in your resume makes you appear careless and lazy.

Also, everyone should have a well-written cover letter. A resume tells the employer what you have done, but a cover letter is your time to explain why you’re the greatest and what makes you more qualified than anyone else.

Which leads me to my next point. When applying for a job or internship, ask yourself this: What separates you from the rest? What makes you more qualified than your classmate? What is your unique selling proposition?

For me, being passionate about public relations and having a drive to succeed in whatever I do makes me unique. You can have all the talent in the world, have a personality that can attract everyone, but if you don’t love what you do, we have a problem. A major problem. So, with that being said, find something that you love to do. And I promise you this: success, happiness and the Benjamin’s will follow shortly thereafter.

Image credit

Filed under: Intern Chronicles · Our Thoughts · No Comments

“The Power of Words”

April 20th, 2011 posted by Lisa James

From the time we learn to write, we hear of the power of persuasion and how words can be an effective tool.   Whether you are working to make a profit, make a difference, or both, your words matter.  The video clip below demonstrates, in a compelling manner, why what you say matters as much as how you say it.

Filed under: Our Thoughts · Video · No Comments